Using Your Twitter Account to Increase Sales

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By Judy Cullins

Tweet on Twitter!
Tweet on Twitter!

Twitter is a top micro blog that can brand you and your business as a book shows you to be the credible "go to" person in your field. Take advantage of this social networking tool and use your twitter account to put your book and its message before millions!

Steps to Follow for Sales on Twitter

  1. Sign up and set up your profile. Share your business site and a personal blurb if possible.
  2. Upload your picture no matter how bad you think it is. People relate to real not characters or graphics.
  3. Make your first message friendly. Ask a question you think your person will want to answer. This starts a little dialogue you can choose to follow or not.
  4. Use the tool www.search.twitter.com. Add your twitter handle, then check it every few days to see who is talking to you. This is a real help because I don't want to be on twitter all day.
  5. Develop a twitter "tweeting" schedule. We tweet 5 days a week and sometimes on the weekend. We split the tweets, tweeting a half hour in the morning (pac time) and a half hour in the afternoon.
  6. Take care not to tweet 10 messages in seconds. It looks like spam and twitter people hate spam. (Spam is tweeting links to an affiliate product) To avoid this, just click the green "refresh" arrows in your browser to see your picture way down from this moment.
  7. Create a variety of files to save in tweet folder. I create many lists of positive sayings, other humorous lists, actual 140 character tips for book writing, twitter do's and don'ts, web copywriting, and article writing and submitting information.
  8. Build trust. Build the relationship. Then, get sales. Ask questions to get a dialogue going. Then offer to help with a tip to do a particular skill. After the tip, offer positive sayings, then follow up every 3rd tweet with a link to a free article at ezinearticles or hubpages.com. who have very high traffic numbers. This 2-4 step style will make it Ok to actually post a link to product, but not expensive programs. My followers buy alot of my "Recession Specials" for $6.95 every day.
  9. Create an account at Ezinearticles.com and Hubpages.com to submit articles to. And create a blog if you like. Remember these sites have millions more visitors than your blog site will have. You need to set up these before you can run a fantastic marketing campaign at twitter.
  10. Create two-four short reports to offer at your site, delivered by opt-in autoresponder. We all want to build the numbers of visitors to our sites or blog. Mine went up way over 25% a month after getting the hang of the game. The report's advantage? Now you can send weekly tips and offers to each group on PHPList, because they left their email to get the report. . We use PHPList, but you can go with 1shoppingcart or other provider. These get expensive when your opt-in numbers go beyond 10,000.
  11. Show up and comment! Be sociable and useful. 80% of life is just showing up. I love this quote from Woody Allen. Remember to write out a tweeting schedule in your organizer ahead of time. I use the handle twitter.com/coachjudy instead of my name since I coach and write books on many business writing to promote oneself.
  12. Add value by tweeting tips and answering questions freely. If you get a tweeter that loves cats, say something about cats to them This build the relationships.
  13. Have fun with Twitter. Show a little humor now and then even if you are a serious business person. I just followed five new people today whose retweets I got from my fans. Wow, this really opened up my horizons to more fun.
  14. Know the benefits of tweeting with a plan. You'll get more visitors, more ezine subscribers, more teleseminar attendees and more sales. Life is sweet with a tweet

Judy Cullins coaches business people on marketing with articles, sales letters, business writing tips on Linkedin, Facebook and Twitter.

Comments

divacratus profile image

divacratus 11 months ago

I hate spammy tweets too! I'm all for tweeting your products/services/pages on Twitter but it is when the people overdo it that it gets annoying. I try to limit my tweets to only a few (maybe 2 or 3 at the max) so that my followers don't get annoyed. Thanks for sharing these tips!

caramellatte profile image

caramellatte Level 1 Commenter 13 months ago

Very informative. I like it.:)

Michael Sullivan 2 years ago

Thanks Judy, This was real helpful for me. I really think twitter is fascinating and I try to add value in each tweet.

I also try to be creative and a little intellectual (putting inspirational lines from T. S. Eliot or Yeats), and wracking my brain for a little wisdom that doesn't sound banal or canned. I also try to put book titles (e.g. The Psychology of Influence- and an intelligent marketers dream and Harvard Business school bible. Only issue I have is I do coaching and recruiting and want to put both functions in but now I have only coaching (I use humancoach as my name). Thanks for the profile tips on Linkedin. They were a great help.I sent your link to a close friend who has a mental block when he tries to write. He's a great promoter of himself (mostly facebook and twitter) and has managed to get himself, through charm and perseverance, in the inner circle of some NY literary agents who are aggressively soliciting copy, and now he's frozen and depressed.He's had hard times is on disability, so he can't really afford coaching, but I've been giving free counseling and coaching to build his self esteem, but the writer block is beyond me although I gave him 12 off the top of my head suggestions based on my deep knowledge and experience in psychology he is rjeffreyauthor.

Lgali profile image

Lgali 2 years ago

thnaks for this useful info

Judy Cullins profile image

Judy Cullins Hub Author 2 years ago

Thanks Dave,

First, Congrats on your book!! I hope you'll check out my site for my bookmarketing specials and packages. Free reports too. I recommend article mkg. Have an updated book on that too.

For twitter, if you want to get a $6.95 audio of my twitter teleseminar with all kinds of examples to show you what works, just go to my site under "seminars."

Guess you know it's all in the marketing!

Dave Caperton 2 years ago

Great stuff. Thanks for boiling it down and making it understandable to the techno-challenged. For more in-depth discussion of Twitter as a way to build your business, I recommend Joel Comm's book: Twitter Power. It includes a 30-day plan to get going (after you've mastered the basics). I am building a marketing plan for my book Happiness Is a Funny Thing (www.happinessisafunnything.com)and I am finding your posts to be very helpful. Thanks Judy!

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